• 2025 is kicking off with the 101^st edition of the world-renowned Brussels Motor Show, where Lancia will be shining by showcasing the first vehicles of its Renaissance: the New Ypsilon hybrid & full electric. Showcased also the Ypsilon Rally4 HF marking the return of Lancia in Rally in 2025.
• The New Ypsilon ranks at the top of the premium B-segment category for its versatility and technological innovation.
• The offering consists of three versions: the New Ypsilon, as a landing stage in the world of Italian elegance; the New Ypsilon LX, a true status symbol; and finally, the New Ypsilon EDIZIONE CASSINA, a veritable manifesto of comfort. 
• The brand’s stand will also feature Ypsilon Rally4 HF, which have been developed and fine-tuned by Miki Biasion, the motorsport legend and World Rally Champion with Lancia, who will make a highly anticipated appearance at the Belgian event.
• Lancia made its return to Belgium and Luxembourg in September with the official launch of the new Lancia Ypsilon. Ten new showrooms and 14 service points have been opened to date.