- Lancia Pu+Ra HPE has been named “Best Concept Car of the Year” by “Car and Driver” Spain.
- Now in its XXIX edition, the competition is organized by Car and Driver Spain, the automotive publication with the widest readership in the country.
- Lancia Pu+Ra HPE is the brand manifesto that previews the design language of the new Lancia cars, starting with the New Lancia Ypsilon arriving in 2024.
Lancia Pu+Ra HPE, the brand manifesto for the next 10 years, has been named “Best Concept Car of the Year” by the Car and Driver Spain jury, the international automotive publication with the widest readership in Spain.
“Car and Driver Awards” competition has awarded one of its most prestigious prizes to the 100% electric concept car that embodies the vision of the Lancia brand in terms of design, interior home feeling, sustainability, electrification and effortless technology.
The jury recognized the Italian excellence design in a so original, cutting-edge model with a distinctive personality. Lancia Pu+Ra HPE perfectly reflects the legacy of a legendary brand, whose Renaissance has been warmly welcomed by the readers and followers of the Spanish magazine.
The “Car and Driver Awards” ceremony took place in Madrid, attended by Borja Sekulits, Premium Cluster Director in Iberia.