• New Lancia Ypsilon, the first car of the new era of the brand manufactured at the Spanish plant of Saragoza triumphed yesterday at the second edition of the Prisa Motor Awards, a prestigious annual gathering organized by one of Spain’s most important media groups, which includes among others the daily paper El País and the Cadena SER radio network.
• The prize ceremony was held at the Hipódromo de la Zarzuela race course in Madrid and Olivier Quilichini, Stellantis Premium Cluster Director for Spain and Portugal, got the award from Dani García, editor of Icon, the Grupo Prisa design, lifestyle and men’s fashion magazine and website.
• The New Lancia Ypsilon is at the top of the premium B-segment hatchback category, thanks to its advanced and extensive external lighting system, standard parking assistance system, dual 10.25” displays with the best total display area in the segment, and standard Level 2 Autonomous Driving system.
• Spain is one of the European markets involved in the brand’s internationalization process: the first New Lancia Ypsilon units will be delivered to customers in Spain in the last quarter of 2024, and by 2025 Lancia will have a distribution network of 20 showrooms, together with 30 after-sales service points.